Don’t KFC and Drive
KFC
TBWA\RAAD Dubai
Overview
Eating a piece of chicken or sipping on a coffee while driving is second nature to most drivers in the UAE, who are used to spending hours stuck in traffic. However, the reality is that only a few realise just how unsafe it can be.
It has been proven that eating and drinking, just like doing your makeup or texting, is one of the most common forms of how people get distracted while driving. It presents a huge safety risks to the drivers and others. UAE drivers caught eating while driving now run the risk of ending up with a fine up to AED 1000, and having 12 black points added to their record. So even if you think you can’t resist the delicious smell and taste of KFC, we recommend you wait to be parked to enjoy it in safety!